Hype DC is the market-leading Australian sneaker retailer, providing "Premium, Limited and Exclusive" products from the biggest brands.
Established over 20 years ago, Hype DC has grown from an idea conjured during a European holiday into Australia’s leading sneaker destination. We offer a carefully curated collection of sneakers from the best brands in the world, specialising in premium, short run releases alongside timeless classics that never go out of style. Whether it's in store at one of our unique, gallery inspired spaces to online at hypedc.com, your next pair of shoes will never be far from your fingertips.
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